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Which personalised jacket to choose? Softshell, fleece, quilted jacket, parka

· by Guillaume

Personalised jackets with embroidered logo

A jacket with your logo is worn for months, often years, and is visible from a distance. It's an excellent communication medium… provided you choose the right model for the right use. Here is our comparison.

The main jacket types

JacketFor whom, for whatSeasonRecommended marking
SoftshellSales teams, technicians, clubs: versatile, water-repellent, windproofMid-seasonChest embroidery, back transfer
FleeceReception, logistics, youth groups: warm and economicalAutumn-winterEmbroidery
Puffer / quilted jacketOutdoor teams, premium giftWinterLight embroidery, transfer or patch
WindbreakerEvents, sport, runningSpring-summerTransfer, DTF or flex
ParkaOutdoor work, construction sitesWinterEmbroidery, transfer
High visibilityConstruction sites, road maintenance, logisticsAll year roundAdapted transfer, without covering the strips

Four criteria to choose

  1. Actual use : office and client visits, or working outside in all weathers?
  2. Comfort : hood, pockets, fitted or loose cut, women's version available?
  3. Care : a work jacket must withstand regular washing.
  4. Branding : some materials (down jackets, technical membranes) are difficult to embroider; a transfer or an embroidered patch can be more suitable.

Where to place the logo?

  • Heart chest : the professional placement par excellence.
  • Back : high visibility, ideal for field teams or events.
  • Sleeve : discreet, for a second logo or a website.

Our advice

For a mixed team (office + field), the embroidered softshell on the left‑chest is often the best compromise. For a memorable gift, a padded jacket with a discreet logo always makes an impact. Discover all our models in personalised jacket and our jacket catalogue. For safety, see the high visibility.

Frequently asked questions

Can you embroider a puffer jacket?

It's possible on some models, but embroidery can pierce the down compartments. A transfer or a patch is often more suitable: we will advise you according to the model.

Which jacket for a team that works outdoors?

A softshell for mid-season, a parka or quilted jacket for winter, and high-visibility if the role requires it.

Got a project in mind?

Embroidery, DTF, flex (vinyl) printing or screen printing: we’ll advise you and send a free quote within 24 h.

Free quote