1. Flex (vinyl) printing: Impact and relief
Flex (or applying Flex) involves cutting a design from a thin sheet of vinyl before heat-pressing it onto the fabric.
- The look: It offers a slight relief. Depending on the chosen material, the feel can be velvety (peach-skin effect) or smooth and shiny.
- Who is it for? It's the go-to solution for individual customisation: names and numbers on football shirts, or very simple logos on sweatshirts.
- Limits: Gradients and very fine details are out of the question. Work is done in overlapping colour layers.
Screen-Print Transfer: Professional finesse
Here, the design is printed with screen-print ink onto a carrier paper, which is then pressed onto the textile.
- The look: The finish is extremely fine, flexible and integrates perfectly with the garment’s knit. The appearance is matte and very high-quality.
- Who is it for? Ideal for complex logos, detailed illustrations and medium to large runs.
- Advantages: Greater elasticity that won’t crack and unmatched colour fidelity (Pantone).
| Criteria | Flex (vinyl) printing | Screen-Print Transfer |
|---|---|---|
| Visual finish | Relief and vivid colours | Flat, matte and professional |
| Feel | Thick / Textured (velour or smooth) | Thin, flexible and imperceptible |
| Details & Finesse | Limited (machine cutting) | Very high (ideal for complex logos) |
| Gradients | Impossible (solid colours) | Perfectly achievable |
| Durability | Very good (washing 60°C) | Excellent (high elasticity) |
| Ideal quantity | Small runs / Single items | Medium to large runs |
| Recommended use | Sport, names, numbers | Fashion brands, Horeca, Events |
Local expertise: Why choose YourVisualHere in Brussels?
If you're looking for a reliable partner in Brussels to carry out these jobs, YourVisualHere is a must. Located in the heart of the capital, this workshop stands out for its artisanal approach combined with a modern machine park.
- The Pro Tip: Unlike automated online customisation platforms, the YourVisualHere team analyses your logo to guide you toward the most suitable technique (thus avoiding, for example, a flex print that is too heavy on a lightweight t-shirt).
- Brussels Responsiveness: For local businesses or Horeca, the proximity allows short lead times and simplified handling of the "bon à tirer" (BAT).
- "Boutique" Quality: They are particularly skilled at screen-print transfers, offering young Brussels brands a finish worthy of major ready-to-wear labels.
